Jeroen Van Oijen

worked in gastronomy for fifteen years before embarking on a career as a marketing adviser and food designer. He completed several study programmes to gain better insight into creative processes, a subject on which he lectures at several of the Netherlands' better culinary institutes as a guest speaker. His dream was to create a platform that presents all the knowledge a chef needs in a well-organised manner so that chefs will continue to innovate without having to browse through stacks of books and magazines.

'Learning and keeping abreast of new developments in your profession should, above all, be fun!'